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September 9th, 2016 | By Alicia Silverstone

Kind lifers be on the look out for the Impossible Burger! I’m excited about this burger because it tastes amazing and meat eaters say it taste like meat, so I’m hoping it converts carnivores to eating more plant-based burgers. The whole brain behind Impossible Burger is exactly that, they are trying to end the animal cruelty and environmental destruction behind meat by getting more people to eat less of it! Guess what? Bill Gates invested in this awesome mission.

The burger “meat” is made out of ingredients like potato protein, coconut oil, honeydew melon, and a legume-derived molecule called “heme” that can also be found in animal blood. I recently tried this burger and can vouch for how unreal it tastes – almost alarming for those of us that haven’t actually had meat is soo long! Bon Appetit tried it out as well and had a similar experience.  Check out the video below and see for yourself!

Impossible Burger is being served at limited restaurants this summer and will be more widely available later this year. Follow Impossible Foods on social media for further updates!


Photo Credit: Impossible Foods

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